Back to basics

by Georgi Ivanov on May 25, 2012 · 0 comments

How many businesses do you know that seem to have missed the point of trading?

It should be quite simple: a business is something that provides services or goods for a price. But how many suppliers, subcontractors and outsourcing companies do you know that have made it so complicated that it’s difficult to understand who they are and what they are all about.

If you think your company falls into this category then it may be that you’ve neglected to implement this key business practice: to divide your company in to manageable sections and concentrate on each one at a time.

Don’t try and get it all done in one go – everyone from my old university tutors to businesspeople met on my travels have all said the same thing: Rome wasn’t built in a day.

Next, divide the business in to suitable sections, and given that all businesses have a supply chain, require operations and need sales and marketing, then you already have three ready-made and manageable sections: Supply Chain, Operations and Sales & Marketing. All of them are significant enough to enable improved efficiency and small enough to manage and develop.

Start with the easiest, the one which will give you the biggest outcome for the least efforts – in the High Growth Kent team we call this the low hanging fruit. 

Then give yourself a realistic improvement target – 10% is reasonable and a nice round figure as good as any.

Finally, find yourself a team to do the work for you. Heads of departments are employed to work in these areas so why not use them to the max and optimise your resources in the meantime, giving them a purpose and work to be proud of.

There is another option off course: call us on 07872 469 101 or drop me an email on . The HGK team can help you get back to basics.

Georgi Ivanov – High Growth Coach

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